Direct to Retail (DTR) Manager


Berlin, DE

General Business



Is this the role for you?

As DTR Manager you will have accountability for driving profitable business growth across key accounts, handling relationships and business performance. Supported by the Commercial Director DTR – you will evaluate and implement DTR deals with new & existing partners focused in the apparel and accessories space.


What will you be doing? 
Principal Accountabilities

Retail/DTR Account Management:

-  Create strong partnership with leading retailers to secure visibility and partner presence on shelves. Negotiate and assure implementation of franchise driven initiatives with core retail partners and agent partners (SRTL) 

-  Build a long term strategic plan by retailer outlining overall revenue growth by franchise, buying department and territory.

-  Establish regular cadence meetings/calls with buying teams (weekly) and licensing central teams (monthly) and schedule and identify agenda for Top 2 Top ¼ business reviews.

-  Develop proactive ideas (across product development and marketing) that promote our brands and resonate with buying and central licensing teams.

-  Ensure all work (including pitch decks, marketing collateral, creative responses to briefs) is to the standard and delivers against requirements

-  Ensure any retailer priorities, marketing plans, timelines are shared with internal marketing and creative teams.

-  Establish regular competitor analysis to understand size of competitor business by franchise, design, product category

Financial Management:
-  Deliver annual sales target through management of quarterly forecasting process and tracking actual reported sales against forecast by territory and franchise.

-  Implement clear process to track range selections and volumes to support forecasting process

-  Partner with central finance & operations teams to ensure all accounts submit forecasts, royalty statements and payments in a timely manner.

Legal & Contract Management:
-  Lead new contract negotiations improving commercial terms per agreement.

Team & Culture:
-  Demonstrate a collaborative mind-set when working with all partners

-  Champion and promote the needs of each retailer within broader Paramount CP&E organization (Regional and Global)

-  Establish quarterly share-out of findings and creative work with broader organization, international and global teams.


What are we looking for?

-  The ideal candidate will have 3+ years experience in the licensed goods, promotional, retail, manufacturing or distribution industries

-  Fluency in German & English required

-  Have significant international experience contributing to a complex international consumer products or recreation business

-  Proven ability to navigate successfully in a fast paced, multi tasking and dynamic organization along with significant influence/negotiation skills with senior level executives

-  A highly developed skill at partnering with business clients at all levels and driving innovative ways of doing business

-  Exhibit strong analytical and problem solving skills and ability to prioritize and complete multiple priorities and assignments applying outstanding judgment, decision-making and problem solving skills in a fast-paced, dynamic environment.

-  Ability to rally within a remote global team and operate with passion and enthusiasm

Principal Skills:  
-  Insightful and persuasive salesperson, able to identify commercial opportunities and align our brands to those opportunities.

-  Clear communicator both internally and externally. Both written and verbal.

-  Critical decision maker, able to creatively problem solve to get to a solution fast.

-  Financially literate demonstrate a clear understanding of range selections and impact on forecast and delivery of budget numbers.

-  Blue-sky thinker. Able to build actionable ideas that excite and galvanize buyers/ retailers and drive revenues.

-  Relationship builder. A reliable and responsive business partner. Always known to deliver what is needed on time and to the highest standard.

Interpersonal Skills:
-  Communicates and Listens

-  Establishes Relationships

-  Influences and Negotiates

Thinking and Problem Solving
-  Develops creative products and solutions

-  Judgment and analysis

-  Thinks strategically

-  Drives opportunities

Personal Effectiveness 
-  Takes Initiative

-  Handles the Work

-  Composure and Flexibility

-  Acts with Integrity

Management and Leadership 
-  Communicates effectively with employees

-  Creates a positive and inclusive working environment

-  Defines, directs and delegates work

-  Develops people through feedback and coaching

Paramount Global Values 
-  Creative Excellence

-  Integrity

-  Passion & Optimism

-  Collaboration & Transparency

-  Citizenship

-  Detailed Executive

-  Innovation

-  Accountability


Paramount Networks International, is comprised of many of the world's most popular multimedia entertainment brands, including MTV, MTV LIVE HD, Nickelodeon, Nick Jr., Comedy Central, Paramount Channel, BET and more. Paramount brands reach more than 3.8 billion cumulative subscribers in 180+ countries and territories via more than 200 locally programmed and operated TV channels and more than 550 digital media and mobile TV properties, in 40 languages.


Paramount is an equal opportunity employer (EOE) including disability/vet.


At Paramount, the spirit of inclusion feeds into everything that we do, on-screen and off. From the programming and movies we create to employee benefits/programs and social impact outreach initiatives, we believe that opportunity, access, resources and rewards should be available to and for the benefit of all. Paramount is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, and Veteran status.