Manager Performance Marketing & User Growth DACH

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Pluto TV, a Paramount Company, is the leading free streaming (AVOD/FAST) television service in America, delivering 200+ live and original channels and thousands of on-demand movies and series in partnership with major TV networks, movie studios, publishers, and digital media companies. Pluto TV is available on all mobile, web, and smart TV devices featuring international and local content. 

The service offers Central Europe audiences curated free ad-supported streaming TV (FAST) channels and on-demand content. Viewers can enjoy their favorite shows, movies and classic MTV content and the best children’s content from Nickelodeon, alongside global content from Paramount’s vast portfolio. 
 

Is this the role for you?

For our office in Berlin, we are now on the lookout for an enthusiastic self-starter, driven by the opportunity to be part of an innovative, collaborative, and fast-paced entertainment brand.

What will you be doing?
Main responsibilities

· Develop data-driven user growth marketing strategies on Mobile, Web & connected TV devices

· Create and execute marketing campaigns across Search, Paid Social, CTV, Display/Video campaigns,etc.

· Manage the overall performance marketing budget and maintain weekly and monthly reports to monitor performance and budgets across all channels

· Plan and launch A/B tests for creative optimization, ad copy, promotional cadence and segment discovery

· Optimize and grow existing channels and identify, evaluate and recommend new to test

· Cooperating closely with different stakeholders within the organization including Branding, Retention, Creative, Programming, Product & BI teams

· Analyze campaign performance and translate qualitative data into recommendations, optimizations and meaningful insights for the broader business.

What are we looking for?

We believe you are someone with a keen interest and enthusiasm in working within the fast-moving media industry with a passion for content and entertainment - particularly for TV, Movies, and streaming.

· 4-6 years of relevant experience in performance marketing / user acquisition

· Proven experience across the major paid channels especially Social media platforms, Search engines, Programmatic buying, CTV & OTT advertising.

· Technical understanding of Media tracking, as well as attribution models and experience in monitoring and reporting using suitable tools (Adjust, Appsflyer, Kochava, …)

· Advanced Excel / Google Sheets skills, including experience translating large amounts of raw data into actionable intelligence.

· Positive, humble and collaborative team player with an interest for the streaming industry

· Ability to adapt and navigate in a fast changing & international environment

· Fluent in English and in German.

Why us?

At Pluto TV we have a clear vision: to be the place where a diverse mix of talented people wants to come, to stay and do their best work. We pride ourselves on bringing the best entertainment to our audiences, and we know our company runs on the hard work and dedication of our passionate andcreative employees.

We offer:

A startup environment with a corporate background - combining the best of both worlds

The possibility of bringing in your ideas and make decisions from day one

Flexible working hours and the possibility to work remotely

Join us!

We look forward to receiving your application and your CV as soon as possible. Please note that the process is ongoing and that the job ad can be removed as soon as the interview phase has been initiated. This recruitment will be management by our recruitment partners Randstad.

 Paramount is an equal opportunity employer (EOE) including disability/vet. 

At Paramount, the spirit of inclusion feeds into everything that we do, on-screen and off. From the programming and movies we create to employee benefits/programs and social impact outreach initiatives, we believe that opportunity, access, resources and rewards should be available to and for the benefit of all. Paramount is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, and Veteran status.