Sr Manager, Media Strategy
Burbank, CA, US, 91505 New York, NY, US, 10036
#WeAreParamount on a mission to unleash the power of content… you in?
We’ve got the brands, we’ve got the stars, we’ve got the power to achieve our mission to entertain the planet – now all we’re missing is… YOU! Becoming a part of Paramount means joining a team of passionate people who not only recognize the power of content but also enjoy a touch of fun and uniqueness. Together, we co-create moments that matter – both for our audiences and our employees – and aim to leave a positive mark on culture.
Overview
Responsibilities:
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Drives the paid media strategy for Paramount+ Original campaigns, partnering with the Program Marketing & Buying Teams, from briefing through measuring performance.
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Ensures campaigns have cohesive go-to-market media strategies and helps to drive cross-campaign alignment to fuel growth with full funnel media investment planning.
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Manages the media agency with media budgets, timelines, audience work, etc.
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Partners with collaborators across the marketing team to translate marketing strategies into tangible media activations.
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Works across Paramount to coordinate, plan, and measure Owned + Operated media.
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Builds deep relationships with key media partners to make the most of investment, ad formats, testing, and learning opportunities.
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Contributes to a culture of sharing best practices, creating actionable and easily interpreted reporting in collaboration with the agency and analytics team to uncover media and creative performance insights.
Basic Qualifications:
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Bachelor's degree
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6+ years relevant work experience in media strategy at a brand or agency
Additional Qualifications:
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Previous media/entertainment/streaming experience preferred
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Proficient in the digital space and able to make data-driven decisions and recommendations
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Forward-thinking, detail-oriented, accountable, and enthusiastic
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Great communication and interpersonal skills, including both written & verbal skills
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Experience working in highly cross-functional and matrixed organizations; a natural collaborator who enjoys working across teams
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Ability to adapt rapidly in an agile environment with shifting priorities — balance cross functional teams’ needs, reacting quickly, dynamically, and intelligently
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Ability to both think strategically and execute tactically
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Proven initiator with the ability to control multiple projects, prioritize work assignments, meet deadlines, and work in a dynamic environment
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Experience building decks for executive-level audiences and EPs
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Savvy in building decks and able to synthesize strategy and plans for various audiences
Paramount+, a direct-to-consumer digital subscription video on-demand and live streaming service from Paramount Global, combines live sports, breaking news, and a mountain of entertainment. The premium streaming service features an expansive library of original series, hit shows and popular movies across every genre from world-renowned brands and production studios, including BET, CBS, Comedy Central, MTV, Nickelodeon, Paramount Pictures and the Smithsonian Channel. The service is also the streaming home to unmatched sports programming, including every CBS Sports event, from golf to football to basketball and more, plus exclusive streaming rights for major sports properties, including some of the world’s biggest and most popular soccer leagues. Paramount+ also enables subscribers to stream local CBS stations live across the U.S. in addition to the ability to stream Paramount Streaming’s other live channels: CBSN for 24/7 news, CBS Sports HQ for sports news and analysis, and ET Live for entertainment coverage.
ADDITIONAL INFORMATION
Hiring Salary Range: $100,000.00 - 128,000.00.
The hiring salary range for this position applies to New York, California, Colorado, Washington state, and most other geographies. Starting pay for the successful applicant depends on a variety of job-related factors, including but not limited to geographic location, market demands, experience, training, and education. The benefits available for this position include medical, dental, vision, 401(k) plan, life insurance coverage, disability benefits, tuition assistance program and PTO or, if applicable, as otherwise dictated by the appropriate Collective Bargaining Agreement. This position is bonus eligible.
- Attractive compensation and comprehensive benefits packages. Check out our full list of benefits here:https://www.paramount.com/careers/benefits
- Generous paid time off.
- An exciting and fulfilling opportunity to be part of one of Paramount’s most dynamic teams.
- Opportunities for both on-site and virtual engagement events.
- Unique opportunities to make meaningful connections and build a vibrant community, both inside and outside the workplace.
- Explore life at Paramount: https://www.paramount.com/careers/life-at-paramount
Paramount is an equal opportunity employer (EOE) including disability/vet.
At Paramount, the spirit of inclusion feeds into everything that we do, on-screen and off. From the programming and movies we create to employee benefits/programs and social impact outreach initiatives, we believe that opportunity, access, resources and rewards should be available to and for the benefit of all. Paramount is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, and Veteran status.
If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to use or access https://www.paramount.com/careers as a result of your disability. You can request reasonable accommodations by calling 212.846.5500 or by sending an email to paramountaccommodations@paramount.com. Only messages left for this purpose will be returned.
Nearest Major Market: Los Angeles