Assistant Manager, Creator Marketing

#WeAreParamount on a mission to unleash the power of content… you in?
We’ve got the brands, we’ve got the stars, we’ve got the power to achieve our mission to entertain the planet – now all we’re missing is… YOU! Becoming a part of Paramount means joining a team of passionate people who not only recognize the power of content but also enjoy a touch of fun and uniqueness. Together, we co-create moments that matter – both for our audiences and our employees – and aim to leave a positive mark on culture.

Overview and Responsibilities

Responsibilities include, but not limited to:

• Support the planning and execution of global creator marketing campaigns across theatrical titles and brand initiatives
• Coordinate worldwide creator strategy and events, including field activations, multicultural events, and Paramount One Synergy; communicate shared opportunities across global teams
• Plan and execute domestic creator events and ensure clear communication and alignment with cross-functional and international stakeholders
• Identify, vet, and maintain relationships with digital creators, influencers, and talent across platforms including TikTok, Instagram, YouTube, and emerging channels
• Cultivate long-term relationships with creators to drive ongoing partnerships and brand affinity
• Manage external creator agencies (e.g., QYOU, Unreasonable Studios), including briefing, feedback, and performance oversight
• Assist in the development of creative campaign briefs and ensure alignment with brand voice and film positioning
• Coordinate creator outreach, contracting, onboarding, and content approvals in partnership with legal, finance, and agency teams
• Track and manage campaign timelines, deliverables, and budgets to ensure successful execution
• Identify high-performing creator content for amplification across owned and paid channels
• Monitor creator content performance and compile campaign recaps, including insights and recommendations
• Establish benchmarks and reporting frameworks to maximize views, engagement, and performance across platforms
• Identify and implement tools and resources to support reporting, measurement, and optimization
• Stay current on social trends, platform updates, and creator culture to inform campaign strategies
• Collaborate cross-functionally with publicity, media, partnerships, and regional marketing teams to amplify creator campaigns globally
• Support on-set activations, premieres, and events involving creators and influencers

Basic Qualifications

• 2–4+ years of experience in influencer/creator marketing, digital marketing, or social media
• Experience working with creators, talent agencies, or influencer platforms preferred
• Deep understanding of social platforms and digital content trends
• Proficiency in Microsoft Office, Google Workspace, and social analytics tools

Additional Qualifications

• Great organizational skills and attention to detail
• Exceptional written and verbal communication skills
• Ability to manage multiple projects in a dynamic environment
• Experience in entertainment, media, or agency environments
• Familiarity with creator contracting and FTC guidelines
• Experience with campaign reporting and performance analytics

Founded in 1912, Paramount Pictures works with talented filmmakers to produce and distribute entertainment around the world. The film studio’s iconic logo has opened some of the most successful and beloved films in cinematic history, including timeless classics such as The Godfather, Chinatown, Forrest Gump and Titanic; and blockbuster franchises such as Star Trek, Transformers, Mission: Impossible and Sonic the Hedgehog. Recent, innovative, break-out films such as The Wolf of Wall Street, Arrival, Rocketman, and A Quiet Place have added to Paramount’s film legacy. With a beautiful 65-acre lot in the heart of Hollywood, a worldwide network of offices and a culture of engagement, Paramount Pictures’ passionate employees ensure the studio continues to deliver creativity and innovation to a dynamic industry. Paramount Pictures controls a collection of some of the most powerful brands in filmed entertainment, including Paramount Pictures, Paramount Animation, and Paramount Players. PPC operations also include Paramount Home Entertainment, Paramount Pictures International, Paramount Licensing Inc., and Paramount Studio Group. Paramount Pictures is a subsidiary of Paramount, which connects with billions of people worldwide through its global brands including MTV, CBS, Paramount Network, Nickelodeon, Comedy Central, BET and streaming service Paramount+.

ADDITIONAL INFORMATION

Hiring Salary Range: $70,000.00 - 78,000.00. 

The hiring salary range for this position applies to New York, California, Colorado, Washington state, and most other geographies. Starting pay for the successful applicant depends on a variety of job-related factors, including but not limited to geographic location, market demands, experience, training, and education.  The benefits available for this position include medical, dental, vision, 401(k) plan, life insurance coverage, disability benefits, tuition assistance program and PTO or, if applicable,  as otherwise dictated by the appropriate Collective Bargaining Agreement.   

• Attractive compensation and comprehensive benefits packages. Check out our full list of benefits here: https://www.paramount.com/careers/benefits
• Generous paid time off.
• An exciting and fulfilling opportunity to be part of one of Paramount’s most dynamic teams.
• Opportunities for both on-site and virtual engagement events.
• Unique opportunities to make meaningful connections and build a vibrant community, both inside and outside the workplace.
• Explore life at Paramount: https://www.paramount.com/careers/life-at-paramount

Paramount is an equal opportunity employer (EOE) including disability/vet.

At Paramount, the spirit of inclusion feeds into everything that we do, on-screen and off. From the programming and movies we create to employee benefits/programs and social impact outreach initiatives, we believe that opportunity, access, resources and rewards should be available to and for the benefit of all. Paramount is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, and Veteran status.

If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to use or access https://www.paramount.com/careers as a result of your disability. You can request reasonable accommodations by calling 212.846.5500 or by sending an email to paramountaccommodations@paramount.com. Only messages left for this purpose will be returned.