Coordinator, Campaign Planning and Operations

#WeAreParamount on a mission to unleash the power of content… you in?
We’ve got the brands, we’ve got the stars, we’ve got the power to achieve our mission to entertain the planet – now all we’re missing is… YOU! Becoming a part of Paramount means joining a team of passionate people who not only recognize the power of content but also enjoy a touch of fun and uniqueness. Together, we co-create moments that matter – both for our audiences and our employees – and aim to leave a positive mark on culture.

Seeking a proactive and detail-oriented Marketing Coordinator to join our team. This role is crucial for supporting the Sr. Director of Media Planning in the organization, management, and ongoing execution of digital media campaigns across various paid digital channels, with a focus on CTV/OTT.   The ideal candidate is highly organized, thrives in a fast-paced environment, and is passionate about digital media.

Key Responsibilities:
●    Centralized Media Plan Management: Work with the Sr. Director to compile and consolidate diverse media plans into a single, comprehensive master document for a unified view of all media investments and campaign flighting.
●    Master Media Plan Maintenance: Own and update the master media plan weekly, ensuring meticulous accuracy of all data, budgets, flight dates, and placement details align with approved strategies and goals.
●    Performance Tracking and Optimization: Proactively track weekly campaign performance and optimization efforts (budget shifts, creative rotations, targeting) and ensure these real-time adjustments are accurately reflected and recorded in the master media plan.
●    Cross-Functional Coordination: Act as the central coordinator, collaborating with internal teams (e.g., Marketing, Finance) and external partners to gather essential campaign inputs (assets, reports, schedules) for timely planning document updates.
●    Reporting and Analysis Support: Assist in preparing detailed campaign reports, summaries, and executive-level presentations for weekly reviews, including data visualization and summarizing insights with clarity and precision. Produce media plan recommendations and optimize campaign budget allocations. Track accordingly to ensure budget and campaign plans are adhered to.
●    Ad Hoc Project/Admin Support: Provide support for critical ad hoc projects (e.g., budget reconciliation, vendor onboarding) and manage essential administrative tasks for smooth Campaign Planning & Operations function.

 
Basic Qualifications:

●    Bachelor’s degree in Marketing/Advertising/Business or related field
●    2+ Years in marketing, media planning/buying/strategy, advertising or related field, with general understanding of Paid Social (TikTok, META, Pinterest, Reddit, etc), Programmatic DSP (DV360, Amazon, Yahoo), YouTube, Search (Apple, Google, Microsoft), and CTV/OTT (Roku, Amazon, Vizio, LG, Samsung, etc) buying & app performance (Kochava, Appflyer, etc) measurement 
●    Media and Advertising Acumen: Familiarity with the concepts and execution of programmatic media purchasing and a solid grasp of media math. 
●    Data Management Proficiency advanced skill in Microsoft Excel and/or Google Sheets. This includes competence with essential spreadsheet functionalities such as pivot tables, VLOOKUP, and other basic to intermediate formulas required for performance tracking and reporting.

Additional Qualifications:

●    Organizational and Detail Orientation: Proven ability to manage a high volume of work and concurrent projects with exceptional attention to detail. The candidate must be highly organized, adept at managing multiple workstreams simultaneously, and capable of prioritizing tasks effectively to meet deadlines in a fast-paced environment.
●    Excels in a dynamic, data-driven, metrics-oriented environment.
●    Strong interest in performance media and entertainment space

Paramount+, a direct-to-consumer digital subscription video on-demand and live streaming service from Paramount Global, combines live sports, breaking news, and a mountain of entertainment. The premium streaming service features an expansive library of original series, hit shows and popular movies across every genre from world-renowned brands and production studios, including BET, CBS, Comedy Central, MTV, Nickelodeon, Paramount Pictures and the Smithsonian Channel. The service is also the streaming home to unmatched sports programming, including every CBS Sports event, from golf to football to basketball and more, plus exclusive streaming rights for major sports properties, including some of the world’s biggest and most popular soccer leagues. Paramount+ also enables subscribers to stream local CBS stations live across the U.S. in addition to the ability to stream Paramount Streaming’s other live channels: CBSN for 24/7 news, CBS Sports HQ for sports news and analysis, and ET Live for entertainment coverage.

ADDITIONAL INFORMATION

Hiring Salary Range: $43,000.00 - 63,000.00. 

The hiring salary range for this position applies to New York, California, Colorado, Washington state, and most other geographies. Starting pay for the successful applicant depends on a variety of job-related factors, including but not limited to geographic location, market demands, experience, training, and education.  The benefits available for this position include medical, dental, vision, 401(k) plan, life insurance coverage, disability benefits, tuition assistance program and PTO or, if applicable,  as otherwise dictated by the appropriate Collective Bargaining Agreement.   

• Attractive compensation and comprehensive benefits packages. Check out our full list of benefits here:https://www.paramount.com/careers/benefits
• Generous paid time off.
• An exciting and fulfilling opportunity to be part of one of Paramount’s most dynamic teams.
• Opportunities for both on-site and virtual engagement events.
• Unique opportunities to make meaningful connections and build a vibrant community, both inside and outside the workplace.
• Explore life at Paramount: https://www.paramount.com/careers/life-at-paramount

Paramount is an equal opportunity employer (EOE) including disability/vet.

At Paramount, the spirit of inclusion feeds into everything that we do, on-screen and off. From the programming and movies we create to employee benefits/programs and social impact outreach initiatives, we believe that opportunity, access, resources and rewards should be available to and for the benefit of all. Paramount is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, and Veteran status.

If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to use or access https://www.paramount.com/careers as a result of your disability. You can request reasonable accommodations by calling 212.846.5500 or by sending an email to paramountaccommodations@paramount.com. Only messages left for this purpose will be returned.