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Sr Social Media Producer - Sportsline (Freelance)


New York, NY, US, 10036

New York
Temporary / Per Diem / Freelance (Non-Staff)

CBS Sports, a year-round leader in cross-platform sports coverage, broadcasts a portfolio of events on the CBS Television Network, including THE NFL ON CBS; college football, including the SEC ON CBS; college basketball, including the NCAA Division I Men's Basketball Championship; golf, including The Masters®, PGA Championship and PGA TOUR; soccer, including the UEFA Champions League and NWSL; and CBS SPORTS SPECTACULAR. 

In addition, the division includes CBS SPORTS NETWORK, the 24-hour cable home of CBS Sports which televises live sports programming throughout the year, including college football and basketball games, UEFA Champions League and Europa League action, Italy's Serie A matches, Concacaf national team competitions, as well as a full slate of original programming and studio coverage. 

CBS Sports also delivers an extensive lineup of global soccer coverage on Paramount+, including every UEFA club competition match, all Serie A matches as well as Concacaf national team competitions, and produces INSIDE THE NFL for Paramount+. CBS Sports Digital's multi-platform offerings include and the CBS Sports apps for mobile and connected TV devices; the 24/7 streaming sports news network CBS Sports HQ; 247Sports; MaxPreps; CBS Sports fantasy games; and SportsLine.


The CBS Sports Social Media team creates and distributes all content posted from CBS Sports, CBS Sports HQ, CBS Sports Network, CBS Sports Podcast, and SportsLine social media channels. In a sports media landscape that's cluttered with noise, we take pride in building content that resonates with our audience and represents the core values of our brands.
The Senior Social Producer will be a major contributor to programming our SportsLine social media accounts. In addition to working with the core social team at CBS Sports, the candidate will work directly with the editorial and podcast team at SportsLine to produce content for our accounts. They must have the ability to quickly identify emerging storylines in the sports gambling space, format them for different social platforms, and post them to engage our audiences.


Role Details:
Reporting into SportsLine’s social media manager, the Sr. Social Media Producer (Freelance) will directly program content for SportsLine’s accounts across various social media platforms. In addition to having very strong sports knowledge, the candidate must thoroughly understand sports betting terminology and the culture surrounding it. They must have some experience directly managing brand accounts on Twitter, Instagram, YouTube, Tik Tok, and Facebook. They must be ready to create and post content right from the get-go with minimal oversight.


Your Day-to-Day:

  • Monitor and report on pertinent sports gambling information, including line movements, futures, live lines, and injury impact
  • Work with the editorial team to provide statistics and data that will add value for sports gamblers
  • Format information into graphics photoshops, and memes to make it more appealing to social media audiences
  • Showcase SportsLine writers and projections on social as a way to encourage subscriptions for the brand
  • Cover sporting events live, providing pertinent insights and commentary for sports gamblers
  • Frequently meet and collaborate with peers in Production, Editorial, and Marketing to support their priorities through SportsLine’s social accounts
  • Provide direction to social designers and video editors to build social content
  • Use social to drive referral traffic to
  • Work with talent and on your own to build original video content, specifically for content


What you bring to the team: You have –

  • 2-3 years experience of social media management, preferably in the sports industry
  • Bachelor’s degree in electronic media, communications, or a related field
  • Familiarity with and passion for sports and sports gambling
  • Willingness to adapt working schedule to cover primetime sporting events, often on nights and weekends
  • Ability to work under very fast turnaround times
  • Grasp of Adobe Photoshop and Premiere with a hunger to improve your craft

You might also have –

  • Exceptional writing ability and strong understanding of English grammar
  • Positive, solution-oriented attitude


Paramount is an equal opportunity employer (EOE) including disability/vet. 


At Paramount, the spirit of inclusion feeds into everything that we do, on-screen and off. From the programming and movies we create to employee benefits/programs and social impact outreach initiatives, we believe that opportunity, access, resources and rewards should be available to and for the benefit of all. Paramount is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, and Veteran status. 


If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to use or access. as a result of your disability. You can request reasonable accommodations by calling 212.846.5500 or by sending an email to Only messages left for this purpose will be returned. 

Paramount believes in creating environments that allow our primary focus to remain on providing entertainment, education and information to our millions of viewers around the world. As part of this commitment to health and safety, Paramount requires COVID-19 vaccines for current U.S. employees, including all newly hired employees, subject to applicable law. Union employees are subject to the agreement reached between the Company and the applicable Union.

Nearest Major Market: Manhattan
Nearest Secondary Market: New York City