Content Merchandising Manager

This is a 12-month maternity leave cover role based in SYDNEY. 

Are you passionate about streaming, content, and creating memorable customer experiences? Join the dynamic Paramount+ Streaming Marketing team as a Content Merchandising Manager and play a vital role in shaping the way audiences discover and engage with our platform.

This is a unique 12-month maternity leave cover opportunity where you'll bring your creativity, strategic mindset, and customer-centric approach to elevate Paramount+ in Australia. You’ll thrive in a fast-paced, collaborative environment while working alongside some of the most innovative minds in the streaming industry. 

What You'll Do:

As a Content Merchandising Manager, you’ll lead the charge in driving audience engagement, retention, and consumption through strategic content placement and merchandising. Your responsibilities will include:

• Strategic Content Placement: Partner with Title Marketing, Content Strategy and local marketing to plan and merchandise titles across platforms.

• Merchandising Execution: Collaborate with global teams to manage requests, wireframe recommendations, carousel settings, and more.

• CRM Leadership: Create and execute email and push notification strategies across both direct-to-consumer (DTC) and partner channels.

• Audience Engagement: Drive customer engagement through compelling campaigns, leveraging data, trends, and current events to highlight series, movies, specials, and sports content.

• Data-Driven Insights: Analyze engagement metrics, optimize audience strategies, and identify untapped opportunities.

• Competitor Analysis: Stay ahead of the curve by monitoring industry trends and integrating findings into strategies.

• Collaboration & Reporting: Work closely with global stakeholders and produce actionable reports to measure success and refine initiatives. 

What We're Looking For:

We’re seeking a customer-obsessed, data-savvy, and detail-oriented person with a love for streaming and a proven track record in content merchandising.

Here’s what you’ll need to excel in this role:

• Experience & Expertise:

  • 5+ years in content merchandising, visual/interaction design, or related fields.

  • Solid understanding of the streaming landscape and business models.

  • Hands-on experience with platforms like Braze, Salesforce Marketing Cloud, or similar.

• Creative & Strategic Skills:

  • A strong POV on merchandising strategy, tools, and processes.

  • Ability to craft engaging marketing emails, write impactful copy, and collaborate with design teams.

  • Expertise in testing and optimizing marketing channel performance.

• Analytical Mindset:

  • Deep knowledge of digital marketing analytics and tracking.

  • Highly analytical with a curious, entrepreneurial mindset.

• Collaborative Leadership:

  • A team player who thrives in a matrixed, cross-functional environment.

  • Exceptional communication skills and a can-do attitude.

• Passion: A genuine love for streaming, content, and sports!

Ready to make an impact?

If you're looking for a role that blends creativity, strategy, and the thrill of streaming entertainment, apply now to join the Paramount+ family!

Let’s redefine the way the world experiences content—together.

Paramount is a global media and entertainment organisation with some of the best-known and loved brands in the world. Employing over 1,700 people locally, and a further 25,000+ globally, we deliver premium content through multiple platforms for the young (and the young at heart of course!).  

We pride ourselves on creating content that gets people talking. What’s more, you’ll find all these great shows (and more) on our subscription video on demand service, Paramount+; our free-to-air channels (10, 10 Bold, 10 Peach, Nickelodeon); and our digital platform, 10 Play, that also includes a vast array of Free Ad-Supported Streaming TV known as FAST (including numerous MTV and Nickelodeon channels). 

Paramount embraces differences and we welcome applications from people of all backgrounds regardless of factors such as race, colour, sex, language, religion, political or other opinion, national or social origin, property or birth. These grounds also include age, nationality, marital status, disability, place of residence and sexual orientation. 

We recognise Aboriginal and Torres Strait Islander peoples as Australia’s First Peoples, and the Traditional Custodians of the land where we live and work. We pay our respects to Elders, past, present and emerging, and we are proud to live in a country which is home to the world’s oldest living cultures.